The Reading Eagle doesn't know print is dying

In fact, it seems commercial work adds to the revenue stream. I wonder if any print salespeople will give them a call to see if you could sell print/web adds + commercial collateral all at the same time.

Reading Eagle spreads wings:

"The Reading (Pa.) Eagle last month went on-edition with its new Koenig & Bauer AG Colora Berliner press, becoming the second North American paper to embrace the format.

The family-owned newspaper (daily, 58,532; Sunday, 78,567) in 2007 ordered the Colora as part of a $33 million project that added a new press hall to its downtown facility."
. . .
The change should fuel an uptick in commercial work, Orkus said. The company already produces a wide variety of commercial products for clients ranging from local retailers to the minor league baseball team.

Now the Eagle is ready to court new customers, including nearby newspapers.